Conversion copywriter

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Conversion Copywriter (English)

We’re looking for an experienced freelance conversion copywriter who can help us turn hundreds of thousands of visitors to scribbr.com into happy customers, using appealing and persuasive copy for our landing pages, ads, and checkout flows.

Part-time · Remote

Who are we?

Founded in 2012 by two ambitious students in Tilburg (the Netherlands), Scribbr started as a Proofreading & Editing company with only one editor. Today, our team of more than 800 editors, citation and layout experts worldwide provides proofreading and editing in 10 different languages to help students achieve their academic goals.

Combining years of experience in academic writing with technical know-how, we have successfully expanded our service portfolio by electronic tools like the Plagiarism Checker, Citation Generator, Citation Checker and a public Knowledge Base, which is used by millions of students and educators every year.

We’re proud to be a trusted brand in EdTech and continue to strive to make students 100% happy.

About the job

We’re in the process of conducting extensive market and customer research to nail down our customer personas and our unique value proposition for the US market.

We need your help turning our findings into compelling landing pages that motivate visitors to buy our Proofreading & Editing and Plagiarism Checker services. This involves:

  • Using proven persuasion techniques to convert visitors into customers
  • Working together with the marketing team to understand and appeal to the target audience and their pains, gains, and needs
  • Writing scroll-stopping copy for our internal (Knowledge Base and Citation Generator) and external (Google Ads) advertisements
  • Optimizing copy in the checkout process to maximize conversions

If our collaboration works out well, there will be opportunities to expand your hours and responsibilities and play a key role in all copywriting projects.

About you

  • 5+ years of experience in digital copywriting

  • Of which 2+ years of working on conversion optimization

  • Available around 16 hours per week

  • Native-level English proficiency

  • Holder of a bachelor’s degree from a US university

  • Basic understanding of search engine optimization

  • Familiar with persuasion techniques like Cialdini’s principles of influence

  • Comfortable working independently in a fast-paced environment

  • Experience in EdTech or academia is a plus

Don’t tick all the boxes but think you’d be a great match for this job? Please do apply!

Raimo

Head of Marketing, scribbr.com

Jaer

UX Designer

Tegan

English Content Manager

What do we offer?

🏢 Flexibility to work from our Amsterdam office or remotely (as long as you can work at least a few hours a day that line up with our office hours in Central European Time)

💻 Potential for a long-term freelance collaboration

🚀 A fast, ambitious, and informal team atmosphere

🥂 Weekly team drinks and monthly team parties

🛥️ Rides on our Scribbr boat

And more ...

Do you want to join our team as our new conversion copywriter? 

Then we'd love to hear about you!