Founded in 2012 by two ambitious students in Tilburg (the Netherlands), Scribbr started as a Proofreading & Editing company with only one editor. Today, our team of more than 700 editors, citation and layout experts worldwide provides proofreading and editing in 10 different languages to help students achieve their academic goals.
Combining years of experience in academic writing with technical know-how, we have successfully expanded our service portfolio by electronic tools like the Plagiarism Checker, Citation Generator, Citation Checker and a public Knowledge Base, which is used by millions of students and educators every year.
We’re proud to be a trusted brand in EdTech and continue to strive to make students 100% happy.
So far, Scribbr has grown primarily based on successful SEO and content marketing. For this growth to continue, it will require marketing more focused on local markets, expanding the team, and launching new marketing channels and partnerships.
As the Country Marketing Manager for the US you will be responsible for all marketing channels of the market in the domain of the United States of America and maintain and improve all of these channels. You also explore other channels like offline/online partnerships, advertisement, social media etc. You dive deep into the US study methods and know/learn more about the US students. What services they use while studying, how they study, which trends in educations you see in the US. This in dept knowledge is crucial for better positioning of our products and provide the product teams input to improve their services.
The Country Marketing Manager will lead the .com marketing team which will have a size of 4-8 people.
You define and execute the marketing strategy to accelerate Scribbr’s growth for your US domain and align the strategy with the Head of Marketing and the other Country Marketing Managers. You manage and work closely together with the .com content team and hire new team members required to execute the marketing strategy.
You increase company revenue by maintaining and getting more #1 rankings in Google, take responsibility for the acquisition of visitors to our website and identify and develop new business and marketing opportunities. You expand local brand presence and increasing service awareness.
You take full ownership of the content in your domain, defining and executing the marketing strategy to accelerate Scribbr’s growth. You align strategies with the Head of Marketing and the other Country Marketing Managers and manage and work closely together with the .com marketing team.
3-6 years of experience in online marketing, preferably at a start up/scale up
You are a data driven extravert leader that inspires your team
Bachelor's degree from an US university, preferably in marketing
T-shaped marketer with experience with content marketing and SEO analytics
Experience in a company that offers a subscription service and/or advanced analytic tools like Amplitude is a plus
CEO / Co-founder
Head of Growth DACH
Online Growth Marketer
🏢 Work at an international company
🚀 A fast, ambitious and informal team atmosphere
🥂 Weekly team drinks and monthly team parties
🛥️ Rides on our Scribbr boat
💖 Free consultations at OpenUp
💰 Competitive salary package, based on your personal skillset and experience
💻 Office supplies to excel in your work, both from the office and from your home
and more ...
Then we'd love to hear about you!